On World Tourism Day (September 27, 2024), we are launching 24 hours of keynotes, panel discussions and case studies that present the latest innovations for tourism, travel and communities.

This event unleashes the best knowledge and proven solutions from around the world to take on challenges that our industry manages, including:​

• Forming coalitions to transform travel for the good of people and the planet,

• Leading the destination with your organization’s values,

• Attracting visitors who support those values,

• Preserving the things that draw visitors for future generations,

• Helping your community be heard and find the benefits and positivity from tourism,

• Navigating emerging situations that may be disruptors or risks to tourism,

• Providing ideas to your tourism industry to reduce operating costs,

• Addressing housing and social equity concerns,

• Measuring the success of adopting these latest innovations.